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Over 20,000 Visits to Single Press Release (and 50,000 Visits to Website)

UPDATE: On July 9, 2013, Genesis One, Inc. issued a second press release and as of this update (3 weeks later) that press release had received over 13,000 views. This shows that the approach that...

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Should You Still Be Putting Keywords In Your Press Release Headlines?

We all know that SEO has evolved drastically over the past year or so. What once worked no longer works today, and if you don’t adapt, you run the risk of damaging your online presence. Simply put, the...

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Google Confirms the Importance of PR in SEO

Most of us have always known that an inextricable link existed between PR and SEO. Earning brand mentions and links from various websites—whether via guest blogging, earned media, etc.—has long been...

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Why You Should Be Using Long-tail Keywords in Your Press Releases

It’s true, if you’re using press releases simply for search engine optimization, you’re “in them” for all the wrong reasons. However, that doesn’t mean you don’t want to use best SEO standard practices...

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SEO is Dead, Long Live SEO

For so many years Search Engine Optimization has been the bread of butter of PR pros everywhere. You wanted to get attention to your website or store so you would spice up your blogs and other content...

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Outside the Link: Google’s Crowned PR as the New SEO

Remember years ago when you would search for something and come across a website riddled with nonsense words everywhere? Those Wild West days of SEO are thought of with a quiet laugh and a roll of the...

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8 Easy SEO Tricks to Improve Your Press Releases

Press releases are the backbone of your marketing efforts. They’re your first chance to showcase your company’s services or products to your intended audience- it’s imperative that you get it right....

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9 Things to Know When Using Press Releases for SEO

Why should you try writing press releases and do press releases work for SEO? A press release is a great way to communicate and promote your company’s events and news. As of now, more than half of the...

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Quick Tips for Boosting SEO With a Strong Press Release

Over 50% of all website traffic starts with an organic search. With search engine optimization (SEO), you can ensure your press releases reach prospective clients. Then, you can generate more brand...

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Writing a Press Release: The Importance of SEO

Are you interested in getting immediate exposure, building trust and authority, and increasing your sales potential? If so, you should consider writing a press release. This is a great way to share...

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